Pravins is a family run boutique jewellery retailer with stores in Cardiff and Reading. With almost sixty years of retail heritage, this new store at the highly regarded centre:mk shopping mall in Milton Keynes, this was an opportunity to elevate the brand experience through an evolved visual language and refined details.

We created a stunning shopfront featuring illuminated bronze, reeded glass lanterns highlighting the jewellery display. Inside, we created a hospitable space where customers are encouraged to browse in a relaxed environment. The showpiece is the bar with its marble counter, ribbed gold front, brass back bar shelving and globe pendants suspended from a perforated brass raft. Comfortable velvet bar stools provide the perfect perch for customers to sip champagne as they finalise their purchase.